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Podcast

Ep23: How to write a winning proposal

Uwem November 21, 2016 46


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Dear Entrepreneur,

Whether it’s a business, project, or a different type of proposal, the goal of a proposal is pretty much the same – to convince the reader to make the choice you propose. Therefore, your proposal has to be persuasive just as with words/speaking.

The proposal may be to a potential client, partner or sponsor. The end goal is to influence that person’s decisions, simple.

It is important to note the following:

  • Sell the benefit(s)
  • Proposals are not all about you
  • Be specific
  • Keep it as brief as possible
  • Do your research
  • Brand appropriately
  • State facts

Listen to our conversation on how to structure a proposal below:

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